If you are interested in learning more about marketing automation and how it may benefit your company, do not miss this complimentary 90-minute Executive Breakfast Briefing. 

Presenters Mac McIntosh (considered to be an expert on B2B lead generation and new business development, and one of the Sales Lead Management Association’s “Top 20 influential people”) and Chris Sullivan (Silverpop’s Principal Advisor and a recognized thought-leader in the marketing automation and email space), will bring you up to speed on B2B marketing automation, and have you out the door and on your way by 10:00 a.m.

This event is specifically for top sales, marketing and corporate executives at companies that sell products or services to other companies.

September 21, 2010

8:30 a.m. to 10:00 a.m.

Arlington, Virginia (less than two blocks from the Rosslyn Metro station) 

Use the "Register" link above to reserve your seat.

Can’t make it? Use this link to be notified about future events

If you are a top corporate, sales or marketing executive looking for ways to cost-effectively and efficiently boost leads and sales, this briefing is for you. 

Instead of relying on marketing and lead generation tactics that used to work, but no longer do (like “batch and blast” emails), attend this briefing to learn how to:

·        Put your company’s prospecting programs on autopilot

·        Reach and nurture more prospective customers

·        Generate more qualified leads

·        Close more sales

·        Lower your cost of sales

·        Increase your ROI

Generating leads and driving sales sounds “easy.” All you have to do is get the right message to the right person at the right time. And do only what works. Although these are two simple strategies, the details of consistently executing them are a significant challenge for most B2B organizations. That’s what marketing automation is all about—using technology to implement these strategies and deliver a stream of qualified leads to drive sales in a highly efficient and cost effective way. (Your sales team and CFO will love marketing automation!)

            This may be your best opportunity to quickly get up to speed about marketing automation—while having breakfast and discussions on the topic with a select group of your peers. By attending you’ll hear about how many companies similar to yours are finding that marketing automation allows them to do more with less when it comes to their new business development.

The agenda:

8:30 a.m.:  Registration and breakfast

8:45 a.m.:  What B2B marketing automation is all about, and why you should care

9:45 a.m.:  Q&A and group discussion

10:00 a.m.: Briefing concludes

September 21, 2010 from 8:30 am to 10:00 am in Arlington, Virginia (less than two blocks from the Rosslyn Metro station)

Seating is limited, so pease use the orange "Register" link above to reserve your seat today. 

Or call 1-800-366-1877 x1622

Or email mcintosh@acquireb2b.com
(Please be sure to mention that you want to attend the September 21st briefing in Arlington, VA, and provide your name, title, company URL and phone number.) 

Can’t make it? Please use this link to be notified about future events

Your complimentary attendance at this executive breakfast briefing is made possible by these generous sponsors:

Silverpop – An on-demand provider of an email marketing and marketing automation platform serving the needs of sophisticated, self-service B2B and B2C marketers. 

AcquireB2B – Helping you drive more leads and sales with marketing automation

B2B Contact – Generating more of the leads you need by combining qualified data with rich media messaging and telemarketing.

NetProspex – The world’s most accurate and fastest-growing sales and marketing database, helping B2B decision makers find, reach, and connect with nearly 14 million targeted sales prospects.